What is Web Design?
Web design or website design refers to the process of developing a website’s aesthetics’ which includes color schemes, visual images, font selection, page layouts, user interface, and other elements.
For any company, a website is its most valuable, intangible, digital asset.
Your website must be user-friendly if you want to be successful in Digital Marketing. A user-friendly and attractive website design will drive traffic to your website and traffic will stay there. According to Top Design, Firms report that 42% of users say they will leave a website if it is functioning poorly. That’s why your site should work smoothly and the design should be clean and invite people in rather than repel them.
Difference Between Web Design and Web Development
Web development is the back-end side of your website while web design is the front-end side of the website. Web development focuses on the behind-the-scenes coding that makes a website work properly. Web design focuses on designing a website’s look and feel.
Designing a Website
Web Design Hamilton has an important role in the performance of a website in search engines. The following guidelines will help designers to design a website that will not only look attractive but ensure traffic to your site.
Choose a font that increases the visibility of your overall design. The font should be readable and perfectly match your graphics, images, and color scheme. It should strengthen the overall look of your website.
When designing your website, one of the most crucial elements to remember is choosing the perfect color scheme. According to a Top Design Firms study, consumers want to see green and blue colors in web design. Choosing 2 or 3 colors for your website will make your site recognizable and memorable for visitors.
Spacing is an important factor in making aesthetically appealing and easy-to-navigate web pages. White space enhances the readability and power up the overall tone of your site. The perfect utilization of whitespace is critical and makes it easy for users to explore your website.
When users open your website they want to easily navigate through the whole site. People leave a website and never recommend it to others if it is hard to navigate. Navigation plays a key role in improving visitors’ overall experience and allowing visitors to quickly access the pages.
Images and icons convey more than words. Graphics are used to convey supplementary information to the text. Now illiterate people are using computers and mobiles because of graphics. In web design choose images that complement the brand that the website represents.
The website layout is how the content is displayed on the page. The layout of the website should be easy to use. Designers should build mobile-friendly websites because many users access websites through their mobiles or tablets.
83% of users want the website to load in 3 seconds or less. If a website does not load in 3 seconds there will be a possibility that they will leave the website. 70% of consumers consider not buying from websites that have slow speeds. Moreover, a slow website can result in low search engine rankings and a high bounce rate. Therefore try to leave no stone unearned to improve your website speed.
You should have to write content that is helpful for the readers and provides them with a reason to visit your site. Blog posts are a great source of information for readers and can be effective for your website. Product and services pages are also helpful for describing to users what you are selling and persuading customers to buy it.
Web designers are incredibly incorporating videos into their designs. When utilized effectively, videos may assist your users’ experience or grasp a message that pictures or text can’t express adequately.
50% of consumers don’t recommend a business to others if the website of this business works poorly on mobile devices. You should optimize your website to work properly on mobiles, tablets, or laptops. Over and above that search engines wouldn’t rank the websites which don’t work properly on mobile devices. Use responsive design to ensure that your website is mobile-friendly.
To become a web designer try to learn these skills:
- Master cornerstone languages
- HyperText Markup Language (HTML)
- Cascading Style Sheet (CSS)
- Web development frameworks
- UX Design
- Design software
- Determine a niche
- Build a Portfolio
To be a successful web designer calgary you need to have web design and coding skills as well as expertise in UX design. Make your website attractive and user-friendly. Use images, videos, animations, and a combination of colors to grab the attention of users.